That may sound like it goes without saying, but improvising a story feels very personal and vulnerable. You sometimes steer away from true human interactions, out of a desire to play it safe, or simply to get a laugh for doing something unexpected. But the best stories, in any form, are the ones that head straight into our humanity. The magazine articles you read, the stand-up comedy you see, the commercials, the books, the theatre, the film and television, the gossip you indulge in. You go to it because it's about humans and their emotions, their reactions to life situations, their motivations, and, well, their humanity.
So, look for the humanity in a piece of copy and enjoy it! We're all telling stories about humans.
The Sony ad audio was recorded in a class. It was not the actual Sony ad.